Excurvant UI/UX Preproposal — Jingya Wu

Excurvant UI/UX

Background

Excurvant is a start-up company trying to deliver the best online social travel community that combines discovering, booking, and sharing. Excurvant currently has a website set up but still requires UI/UX refinements. The problem this project is solving is to provide a better UI/UX as well as better sharing methods and personalized experience. This project will be built on their existing platform and the final deliverable will be user-friendly and personalized, and satisfies other potential requirements of Excurvant.

Executive Summary

Currently it is unclear to me how much work Excurvant has already put into making the existing website. Base on what I can see is up and running, it still requires significant amount of back-end development work other than Excurvant’s proposed UI improvements. From the back-end perspective, I propose that we will need a database that can hold user profile, uploaded media, and personalized settings. From the front-end perspective, we need to work on creating user-friendly designs for all features that the platform will offer, as well as performing testings internally and externally to gather user feedbacks and further improve our design. Lastly, our design should be customizable so that each user can have different and personalized experience while using the platform.

Viability Analysis

As mentioned in the client’s proposal, the existing website was built with Node.js. I believe that this is the right framework for this project as this is supposed to be a data-driven web application that requires real-time interactions between the front-end and the server. I have learned some Node.js in my previous internship and thus should be able to pick it up and dive into development soon. However, I am still expecting some difficulties in working with databases, keeping user data secure and private, as well as the scalability of the application when more and more people start using it. In addition, choosing the most appropriate deployment platform will require some research and learning before taking the action.

Risks and Rewards

Building product for a start-up company is a great responsibility and also a rewarding process. If the project is a success, then it will be delivered to the public and is going to provide people a new way to travel and share. However, a minor mistake in the product such as privacy issue or data losses can affect user experience and might even cause significant consequences on the company’s reputation.

Closing

Overall, I think the risks and difficulties can be limited to an accepted level and the positive aspects are dominant. The idea behind this project is unique, and we currently do not have a platform that does the exact same thing. This application will provide travellers a new way to share and communicate with each other, and thus will have a large impact on the market.

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